While writing a social media strategy document for my local PBS station–WTIU–I did a case study comparing the social media presence and apparent strategy of four PBS affiliate stations. Why you might read this: I know, it’s pretty long, but hey–there are lots of pretty graphs you can scan. It might give you ideas about…
Read MoreAs Long As We Keep Telling documentary
In the first half of a two-part documentary course, I researched and developed a 30-minute project, finally pitching the idea to classmates, the instructor, and the programming director of the local PBS station. My project was chosen, with two others, out of 16 ideas to be produced in the second half of the course (taking…
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Social media recommendations for WTIU
As additional coursework, I wrote a recommendation paper for Bloomington’s local PBS station to act as a guideline for their social media accounts. Based on industry research, best practices among similar organizations, and personal insights, the paper outlined goals that may be accomplished through social media, implementation suggestions, and brief comparative case studies of four…
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